Launching equity strategies faster
95%faster go-to-market · months to days
Achieved95% faster
- Where
- Index & strategy provider · Indxx
- Role
- Associate, Product Development
- Context
- B2B platform · fund managers
- 01Metric & target
Time to market for new equity strategies, 1–2 months.
- 02Strategy
Give product managers the power to test, validate and publish strategies themselves.
- 03Problem
Every new strategy took 1–2 months to reach market.
- 04Root cause
Strategising, backtesting and publishing to sales channels each lived in a separate tool.
- 05Fix & execution
Unified them into a single B2B platform where product managers test, validate and publish strategies themselves.
- 06Result
Go-to-market cut from months to days, over 95% faster.