Taking tap-to-pay on a ring live in 7 countries
- Where
- Smart-ring wearable · Muse Wearables
- Role
- Product Manager
- Context
- Tap-to-pay · 7 countries
- 01Metric & target
Tap-to-pay on the Muse ring across 7 countries, including rings already sold. Target: live by Oct 2026.
- 02Strategy
One gated plan for every certification (EMVCo, Mastercard, RuPay, PCI), and no third party in the payment path.
- 03Problem
Certification had stalled for 5+ months. Then a third party's expired Mastercard waiver cut payments on rings already sold.
- 04Root cause
Payments depended on a third-party TSM, the service that loads cards onto the ring's secure chip. When its waiver lapsed, every ring lost payments.
- 05Fix & execution
Restarted certification, took the Mastercard relationship direct, and built our own TSM so rings are re-provisioned under Muse's credentials. Also drove US entry through Usio and scoped the Muse Wallet.
- 06Result
Payments coming back on 8K+ rings across 7 countries in Oct 2026, with no hardware replaced.